Privacy Policy for Pixie World

Last Updated: October 29, 2025

Introduction

Welcome to Pixie World ("we," "our," or "us"). We are committed to protecting the privacy of children and their families. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use our mobile application.

Pixie World is designed for children and complies with the Children's Online Privacy Protection Act (COPPA) and applicable international privacy laws.

Information We Collect

Personal Information Provided by Parents/Guardians

When you create an account for your child, we collect:

  • Parent/Guardian Information: Email address, name (for account management and communication)
  • Child's Information:
    • First name
    • Age or date of birth
    • Gender
    • Personality traits and interests (to personalize story content)
    • Profile photo (optional)

Automatically Collected Information

  • Device Information: Device type, operating system, unique device identifiers
  • Usage Data: Stories read, listening preferences, time spent in app, features used
  • Technical Data: IP address, app version, crash reports, performance data

AI-Generated Content

  • Story prompts and preferences you provide
  • AI-generated stories created for your child
  • User feedback on stories (ratings, favorites)

How We Use Your Information

We use the collected information to:

  1. Provide Personalized Content: Generate AI stories tailored to your child's age, interests, and personality
  2. Improve Our Service: Analyze usage patterns to enhance story quality and app features
  3. Account Management: Create and maintain user accounts
  4. Communication: Send important updates, newsletters (with consent), and customer support
  5. Safety & Security: Prevent fraud, ensure age-appropriate content, and maintain app security
  6. Legal Compliance: Comply with applicable laws and regulations

How We Share Your Information

We do NOT sell your child's personal information. We may share information with:

Service Providers

  • AI Technology Partners: To generate personalized stories (OpenAI, Anthropic, or similar)
  • Cloud Storage: To securely store app data (AWS, Google Cloud, or similar)
  • Analytics Services: To understand app usage (Firebase Analytics, etc.)
  • Payment Processors: To handle subscription payments

All third-party service providers are contractually obligated to protect your data and use it only for specified purposes.

Legal Requirements

We may disclose information if required by law, court order, or to:

  • Protect the rights and safety of Pixie World, our users, or others
  • Investigate fraud or security issues
  • Respond to government requests

Parental Rights and Controls

As a parent or guardian, you have the right to:

  • Review your child's personal information
  • Update or correct any information
  • Delete your child's account and all associated data
  • Opt-out of certain data collection (which may limit app functionality)
  • Refuse further collection of your child's information

To exercise these rights, contact us at: privacy@pixieworld.com

Data Security

We implement industry-standard security measures to protect your information:

  • Encryption of data in transit (SSL/TLS) and at rest
  • Secure authentication and access controls
  • Regular security audits and updates
  • Limited employee access to personal information
  • Secure cloud infrastructure with backup systems

Data Retention

We retain your information for as long as your account is active or as needed to provide services. When you delete your account:

  • Personal information is deleted within 30 days
  • Some data may be retained for legal compliance (e.g., transaction records)
  • Anonymized usage data may be retained for analytics

Children's Privacy (COPPA Compliance)

Pixie World is designed for children under 13 and complies with COPPA:

  • We obtain verifiable parental consent before collecting children's information
  • Parents can review, delete, or refuse further collection of their child's information
  • We collect only information necessary to provide our service
  • We do not condition a child's participation on providing more information than necessary

International Users

If you are located outside the United States, please note that your information may be transferred to and processed in countries where our servers are located. These countries may have different data protection laws. By using Pixie World, you consent to this transfer.

For users in the European Union, we comply with GDPR and provide additional rights regarding your data.

Third-Party Links

Our app may contain links to third-party websites or services (e.g., social media, external story sources). We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

Push Notifications

We may send push notifications for:

  • New story recommendations
  • App updates and features
  • Parental alerts

You can disable push notifications in your device settings at any time.

Changes to This Privacy Policy

We may update this Privacy Policy periodically. We will notify you of significant changes via:

  • Email notification to registered parents/guardians
  • In-app notification
  • Updated "Last Updated" date at the top of this policy

Continued use of the app after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your data, please contact us:

For COPPA-related inquiries or to exercise parental rights, please email: coppa@pixieworld.com

Your Consent

By using Pixie World, you consent to this Privacy Policy and our collection and use of information as described herein.

© 2025 Pixie World. All rights reserved.